ORBIS Lifestyle
Analysis
ORBIS Lifestyle are a family-run, Swiss supplement company operating in Italy.
A fantastic business full of enthusiasm to create world-class, natural supplements that improve day to day life.
They started out spending around €500 here and there to test the waters with Meta and knew there was potential – They just didn’t know how to unlock it and didn’t have the expertise in place to give Meta ad the full attention it needed.
What we did
We immediately began testing various SKU-focused campaigns to identify key products for ORBIS.
Once we found those key product lines, we then began testing different creative formats from design to UGC video to achieve the lowest CPA possible.
We worked closely with the ORBIS team to introduce “whitelisted ads”. Using creators profiles to deliver ads to the feed which increased brand/product trust and lowered the cost per acquisition.
Results
"From the moment we partnered with cbsocial, their expertise has been evident. Their proactive approach, coupled with their availability and excellent communication, has resulted in outstanding results for our Meta ads. Thanks to Callum and the CB team, our ROI has seen a remarkable increase in a short time. Thanks guys! Looking forward to see where we go this year and beyond!"
Pietro Pelizzari, Co-Founder at ORIBIS Lifestyle